Access the April 2018 Green Beauty Insights Report


Thank you for your interest in Influenster's Green Beauty Insights Report!

We analyzed over 10MM+ organic consumer reviews with at least one of the following tags—Cruelty-Free, Vegan, Eco-Friendly, Natural and Organic—as well as surveyed 7K+ of our members to uncover trends and insights in Green Beauty. 


  • How Green Beauty reviews on Influenster grew by 126% in 2017
  • How Cruelty-Free is the tag with the highest review count, accounting for 76% of all green beauty products reviews
  • The ingredients that consumers look for and avoid in products
  • Shopping triggers and efficacy perception when it comes to Green Beauty

Curious to learn more? Fill out the simple form on the right for a free download of the report.